How To Change The Channel



How To Change The Channel


Channel is the platform where you can share your content about your product and services. If someone doing and regularly promoting their product and services on a single channel like only on Facebook, Instagram, Linkedin, Twitter, Youtube, and any other. It is not giving you relevant qualified leads or good response. Then probably try to change the channel or the platform and share your content on one or two more platforms. 


It is the main thing when we are doing a lot of things but didn't get results. We know our content is strong and the presentation is strong but still, we didn't get any response. It is the biggest reason sometimes to didn't get a relevant result because we are pitching or sharing our content with a not targeted audience. This means sometimes we are pitching or share our content with those who are not interested and even those people haven't any intention to work with you or use your product and service.


Find the exact channel and audience that will be engaged with your product and services. You have to start small research about what are your exact channel.


If you are doing good on one channel and It is time to grow your business on another channel. Everyone knows that if you want to grow a business then you should always cover many platforms and It is only the things that help you grow your business.


Let's get clarity about a particular channel which famous for a specific audience.


Facebook:- It is the biggest social media platform. You can connect easily with a huge community that related to your niche.

Instagram:- It is also the biggest social media platform. It is specific for Images and Videos. Here you find some Influencer and New generation people that are working on their skills.

Youtube:- It is a specific platform for Video content and It is counted as the biggest largest search engine after google.

LinkedIn:- For B2B and Professional who is always seeking a new opportunity

Twitter:- Twitter is also a social media platform for microblogging.

Medium:- It is a specific platform for Bloggers.

Stitcher:- It is a specific platform for podcasts.


You have to ensure what is the platform you are using and how you can cover these platform, It will help you to get new qualified leads.


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